For more than half a century, Dupuis has written a big page in the history book of the comic strip. Beside its French-Belgian anchor and the big series which have made its name, the driving force of the business rests on its capacity to push itself forward and know how to regularly reinvent its skills : the launching of hardback albums, the development of derived rights, the integration of animation studios as well as a strong culture of marketing and commerce which have marked the story of the sector.