The publishing house Mijade was founded in 1993, a dream of its founder, Michel Demeulenaere, regarding the book era of comic books and adolescent fiction. It specialises in illustrated albums for children and novels for adolescents and young adults. The comic book albums published by Mijade are illustrated fictions aimed at children between two and eight years old. They are created as entertainment to be used by the entire family, but are also widely used by nursery and infant school teachers, as well as in libraries.